AI Sales Manager · Editorial quality test · August 13, 2026

A dedicated Story writer agent makes member intelligence updates substantially better.

A before-and-after comparison of two real member-intelligence Stories—one about Lorenzo Simonelli of Baker Hughes and one about Bill Zartler of Solaris Energy Infrastructure. Each compares the current generated Story with a fresh specialist-writer version using the same verified evidence.

Alex’s comprehensive standard

  1. Select a real relationship signal. Surface a specific, attributable milestone, achievement, idea, transition or standout result that is genuinely useful in Alex’s relationship with the person. Recency and routine corporate activity are not enough. “New milestones, achievements, etcetera.” “Everyone has quarterly earnings calls. Unless it’s really standout performance, I’m not going to message them every time that happens.”
  2. Carry enough context and evidence to judge and act. Orient Alex in the headline, then retain what happened, the meaningful baseline or delta, why it matters, what the member actually said, the important qualifications, the direct source and the best screenshot or shareable asset. He should not need to reopen the research. The card needs enough for Alex to know whether he wants to act, what action fits and to actually take it. On August 6, his verdict was: “The context is very weak.”
  3. Recommend the smallest natural action that fits the relationship. Congratulate, say something is cool, share or shout the person out, keep the Story as private context, or monitor it. Ask a question only when a resulting conversation has a concrete purpose. Any draft should be brief, sincere and supported by the Story. “I’m often trying to congratulate them or say this is cool or something like that.” Alex said the failed drafts looked “like they’re written by AI.”
  4. Absorb the work and deliver a near-final result. Hayley should calibrate an already coherent Story rather than discover its meaning, repeat the research or write the message from scratch. Alex should be able to make the fastest possible decision and use the result with minimal editing, while prior feedback compounds. “Good sales people could draft me things that are at least ninety percent there pretty easily.” “I don’t need another project to figure out on my own.”

Near-term architecture

Each stage gets one clear job.

Current workflow

One AI agent handles research, deduplication, verification, headline writing and summarization in the same context.
Research→Deduplicate→Verify→Write

Tested specialist workflow

The new architecture divides the work across multiple agents, each focused on a specific task.
Research→Verify→Select→Dedicated Story writer→Final check

Comparison one

Lorenzo Simonelli

Baker Hughes · Kutei Northern Hub
BeforeCurrent generated Story
Lorenzo SimonelliBaker HughesAugust 10, 2026
Draft for review

Lorenzo Simonelli says Baker Hughes won a major subsea award for Indonesia’s Kutei gas hub.

Primary sourceLorenzo Simonelli on Baker Hughes’s Kutei Northern Hub award
Open original ↗
  • Baker Hughes has been selected to supply core subsea technology for a large new Indonesian gas development.
    • Lorenzo says Searah North Ganal awarded Baker Hughes work on the Kutei Northern Hub, including subsea production systems and digital solutions intended to support reliable and efficient production.
    • The direct post confirms Baker Hughes’s role but does not disclose the contract value or full equipment count. The award should therefore be described through its strategic scope rather than an invented financial size.
  • Kutei Northern Hub is intended to add long-lived gas and LNG supply for Indonesia and Southeast Asia, with first production still expected in 2028.
    • Eni describes the North Hub as a 16-well subsea project tied to a newly built FPSO. Gas is planned to flow to Indonesia’s grid and the Bontang LNG plant, which explains why Lorenzo links the award to regional supply and energy security.
    • This is a current equipment-and-technology award for a future development. Eni expects North and South Hub production in 2028, so the Story should not imply that new production has already begun.
Screenshot1 screenshot
Lorenzo Simonelli’s LinkedIn post about the Kutei Northern Hub award
Lorenzo Simonelli’s original LinkedIn post
Recommended actionCongratulate Lorenzo on Baker Hughes’s role in the Kutei Northern Hub.
Suggested message

Hey Lorenzo—congratulations on the Kutei Northern Hub award. A strong example of Baker Hughes helping turn a major gas resource into reliable supply for Indonesia and Southeast Asia.

Trace 6 claims to 2 sources
AfterSpecialist-writer Story
Lorenzo SimonelliBaker HughesAugust 10, 2026
Draft for review

Lorenzo Simonelli: Baker Hughes wins a major role in Indonesia’s Kutei North Hub gas development

Primary sourceLorenzo Simonelli’s original LinkedIn post
Open original ↗
  • Baker Hughes received a significant award to provide subsea production systems and digital technology for Kutei North Hub, a major offshore Indonesian gas development.
    • The Eni-led project will connect 16 wells in the Geng North and Gehem fields to a new floating production vessel. The gas is intended for Indonesia’s national grid and the Bontang LNG plant, strengthening domestic supply while supporting Southeast Asia’s growing LNG capacity. Production is expected to begin in 2028.
  • Lorenzo emphasized the project’s regional importance: “Developments such as Kutei Northern Hub will play an important role in strengthening regional gas supply and supporting LNG capacity.”
    • He said he was proud Baker Hughes would help enable reliable and efficient production.
    • The contract value and full equipment count were not disclosed. This is an award for a future development; production has not yet begun.
Screenshot1 screenshot
Lorenzo Simonelli’s LinkedIn post about the Kutei Northern Hub award
Lorenzo Simonelli’s original LinkedIn post
Recommended actionSend Lorenzo a brief congratulations that recognizes both the award and his framing of natural gas as essential to Southeast Asia’s growing energy needs.
Suggested message

Lorenzo—congratulations on the Kutei North Hub award. Very cool to see Baker Hughes helping strengthen the natural gas and LNG infrastructure Southeast Asia needs for growing energy demand.

Trace 6 claims to 2 sources

The improvement: the specialist leads with an understandable project, carries Lorenzo’s own reasoning into the card and gives Alex a sincere basis for the message.

Comparison two

Bill Zartler

Solaris Energy Infrastructure · Power expansion
BeforeCurrent generated Story
Bill ZartlerSolaris Energy InfrastructureAugust 5, 2026
Draft for review

Bill Zartler expanded Solaris’s long-term power contracts after adjusted EBITDA grew 30% in Q2.

Primary sourceSolaris Energy Infrastructure Announces Second Quarter 2026 Results and Continued Expansion of Power Contract Scope and Business Capabilities, and Raises Guidance
Open original ↗
  • Solaris’s power-infrastructure buildout produced a much larger quarter and customers expanded three long-term contracts.
    • Second-quarter adjusted EBITDA was approximately $108 million, up 30% from the first quarter. Solaris says the three contract expansions should add more than $100 million of expected annual adjusted EBITDA.
    • The expansions cover more equipment, balance-of-plant, storage and infrastructure support, including a turnkey power plant designed to manage AI workloads. The release does not identify every customer, and the annual contribution is an expectation rather than revenue already realized.
  • Zartler is broadening Solaris from oilfield logistics into a fuller power-infrastructure platform and raised the company’s near-term outlook.
    • Solaris acquired GESA to bring generation repair, maintenance, installation and commissioning in-house, and took an early equity position in Deployable Energy to gain exposure to small modular reactor technology.
    • The company raised third-quarter adjusted EBITDA guidance to $90 million to $105 million and set fourth-quarter guidance at $100 million to $120 million. Those ranges and the contract contribution are forward-looking, and adjusted EBITDA is non-GAAP.
Screenshot1 screenshot
Solaris Energy Infrastructure presentation showing recent growth initiatives
Solaris Energy Infrastructure’s recent growth initiatives
Recommended actionCongratulate Bill on the contract expansions and the step-up in Solaris’s power business.
Suggested message

Hey Bill—congratulations on the quarter and the expanded long-term power contracts. The 30% sequential EBITDA growth and more than $100 million of expected annual EBITDA from those expansions are impressive.

Trace 6 claims to 1 source
AfterSpecialist-writer Story
Bill ZartlerSolaris Energy InfrastructureAugust 5, 2026
Draft for review

Bill Zartler’s Solaris is making a significant leap from oilfield logistics into full-service power infrastructure

Primary sourceSolaris Energy Infrastructure’s August 5 results and business-expansion release
Open original ↗
  • Solaris Energy Infrastructure has expanded three long-term customer agreements in ways the company estimates will add more than $100 million in annual adjusted EBITDA.
    • The largest change turns a February agreement into a roughly 660 MW turnkey power plant: Solaris will provide not only generating capacity but also the batteries, controls and supporting equipment needed to manage power-intensive AI workloads. The potential contract term increased from 15 to 18 years. Two other customers expanded their commitments as well, including one that increased its contracted microgrid from 60 MW to approximately 80 MW and extended the term from four years to six.
  • Solaris is also building the capabilities to deliver and maintain more of this infrastructure itself.
    • It acquired Global Energy Services Alliance, bringing power-generation installation, commissioning, repair and maintenance in-house. It also made an early investment in Deployable Energy and plans to help commercialize its small modular reactor technology.
  • This is more than a strong quarter. Revenue rose 12% sequentially to approximately $219 million, while adjusted EBITDA rose 30% to approximately $108 million, but the more important development is the emerging shape of the business: longer customer commitments, broader project scope and in-house operating capabilities are moving Solaris beyond its oilfield-logistics roots toward becoming an integrated power-and-infrastructure provider.
    • As Bill put it: “We are executing, expanding our contracted scope and continuing to build Solaris into a proven power and infrastructure business well positioned to serve our customers.”
    • The projected contract contribution and raised guidance are forward-looking company estimates, and adjusted EBITDA is a non-GAAP measure.
Screenshot1 screenshot
Solaris Energy Infrastructure presentation showing recent growth initiatives
Solaris Energy Infrastructure’s recent growth initiatives
Recommended actionCongratulate Bill on the strategic step-up—specifically the expanded 660 MW AI-power project and Solaris bringing service capabilities in-house. That recognizes the business transformation rather than treating this as routine quarterly earnings outreach.
Suggested message

Bill, the expanded 660 MW AI power project and bringing GESA’s service capabilities in-house look like a major step forward for Solaris. Very cool to see you building this into a much broader power-infrastructure business—congratulations.

Trace 6 claims to 1 source

The improvement: the specialist finds the business transformation inside a dense earnings release and explains why expanded customer commitments make it significant.